About Me – Chris Talintyre
I am the founder of a small content and marketing practice helping a range of SMEs with their strategic direction. As well as practical delivery of that strategy across areas such as user acquisition, building engaged audiences and ultimately converting audiences into purchasers.
Previously, I was a consulting for Time Inc on Branded Content Strategy and prior to that the Digital Director at European-wide, VC backed media group called Factory Media.
I am an expert in digital marketing, direct to consumer marketing, and audience growth strategies. I am passionate about consumer experience and engaging with audiences through content. I am confident with complex business challenges, and a motivational leader, adept at leading business change within growth stage business. Throughout my career, I have always been focused on building customer relationships and understanding the dynamics that make them mutually beneficial. I enjoy being the digital champion within businesses and have helped them develop their capabilities, by harnessing the power of audiences, technology, and marketing teams.
I believe effective and award-winning storytelling is key to digital success, in a ‘return on attention economy’.
Expertise:
- Strategic marketing management
- Direct to consumer marketing strategies
- Technical SEO • Content marketing
- Paid Media (Social & PPC)
- Branded content & media partnerships
- Executive leader of a new function marketing team
- Insight & analysis and audience development programmes
- Integrated marketing communication
- New product development
- Delivering commercial objectives with effective cost control